Advertise with WSMA

The WSMA is pleased to offer three opportunities to advertise digitally.

Membership Memo

• Membership e-newsletter is sent twice monthly (the 2nd and 4th week of each month).
• Features up-to-the-minute news and comment on issues relevant to Washington state physicians, their practices and patients.
• E-newsletter goes to WSMA members, as well as practice managers and other medical association leaders.

Net rates. No agency commission.

WSMA website & Guide to Health Law website

• The official WSMA website at www.wsma.org delivers a high-quality customer base, receiving over 100,000 visits per year.
• The Washington Physicians’ Guide to Health Law is an online summary of health care laws and regulations commonly encountered in a medical practice. The guide is freely accessed by WSMA members (11,000), Physicians Insurance members (6,800 insureds), and Washington State Medical Group Management Association members (nearly 500 members).

Net rates. No agency commission.

Digital file specs for online display ads

• GIF, JPG or PNG (We do not accept Flash/SWF files).
• Ads must be minimum 600 px width x 77 px height (or equivalent larger size at that ratio)
• Resolution: 72 dpi (resolution); file size limit is 700 KB.
• URL must accompany your digital ad.
• When naming digital files, please include the advertisers’ name.

How to place your ad

To advertise, contact Milana McLead at 206.956.3629 or milana@wsma.org. Ads must be received by the first of the week prior to publication. The Membership Memo is published the 2nd and 4th week of each month. Advertisers may cancel orders up to two weeks prior to the Membership Memo publication date. Display ads are placed on a variety of the most popular pages on www.wsma.org. A single ad will appear on every page in the legal guide. Payment is required prior to ad placement. We accept check, Visa or MasterCard. 

Advertising is subject to space availability. WSMA reserves the right to approve all advertising.

Print display advertising will appear in our WSMA Reports, 4/C, 16- 20-page newsletter printed six times per year and mailed to almost 11,000 members.

Print display ad sizes

Full page (image area, without bleed): 7" wide by 11" high
Back cover (image area, without bleed): 7" wide by 9" high
Half page (image area): 7" wide by 4-5/8" high

Specs for printed display ads

PDF/X-1a formatted ads are preferred with all fonts and images embedded (no native files). Scanned images must be high resolution (300 dpi) and CMYK or grayscale (no spot colors, RGB, LAB, or ICC color profiles please). Please use 133-line screen for halftones and tints.

Rates

Note: All rates are net. An agency placing advertising should add their commission when billing their client, the advertiser.

How to place your ad

Ads may be sent as an email attachment to Milana McLead at milana@wsma.org. See deadlines below. Cancellations must be received by the closing date (the 5th day of the month preceding the month of publication). Advertisers are asked to pay in full prior to publication. Advertising is subject to space availability. WSMA reserves the right to approve all advertising. If you have questions, contact Milana at 206.956.3629 or milana@wsma.org.

Deadlines

Jan/Feb. Issue: Ad commitments due Oct. 28; payment & artwork due Nov. 15

March/April Issue: Ad commitments due Dec. 28; payment & artwork due Jan. 15

May/June Issue: Ad commitments due Feb. 28; payment & artwork due March 15

July/Aug Issue: Ad commitments due April 28; payment & artwork due May 15

Sept/Oct Issue: Ad commitments due June 28; payment & artwork due July 15

Nov/Dec Issue: Ad commitments due Aug 28; payment & artwork due Sept 15

Online classified advertising in our Career Center  is a great way to post job openings, find new employment opportunities, promote a service, sell a practice or find and lease space. You connect with nearly 11,000 member physicians and physician assistants, as well as clinic administrators and the public.

How to place your ad

Submit your ad for the Career Center by email to advertising@wsma.org. Ads are uploaded to the Career Center weekly. 

Add your company logo

Your company logo can appear with your ad in the Career Center. Specs for online logos: RGB or grayscale low-resolution graphic file (72 dpi) in jpg, gif or png format.

WSMA reserves the right to approve all advertising.

Rates

For members and clinics

$60 for the first 50 words or less and 60¢ for each additional word

For non-members and hospitals

$100 per month for the first 50 words or less and $1 for each additional word.

Add your company logo

$25 per month for each logo submitted.

Links to websites and emails

$15 per link, per month.

Rates are for one month online.

WSMA reserves the right to approve all advertising.